Go Go Gotamago: A Beautiful World of Watercolour Puns
Introducing Gotamago, a line of cheerful, pun-filled greeting cards and the latest addition to our lineup of stationery. Founded in 2013 by Toronto based artist Lichia Liu, who is deeply influenced by the Japanese philosophy of wabi-sabi or finding beauty in imperfection. It is used to mirror the life-cycle of growth, decay, and death as a representation of purity.
Every card begins as an ink-and-watercolour illustration hand-drawn by Lichia. All of Gotamago's products reflect the power of correspondence that comes directly from the hand and heart. Choosing to work and collaborate with Toronto-based printers, Gotamago ensures the highest degree of workmanship and authenticity. It's a labour of love from beginning to end.