JOURNAL

John Herschend and Will Rogan, founders of THE THING Quarterly, are the two bookend masterminds behind this conceptual project which pays homage to the book as object. Together, they curated and edited the exhibitions of more than 30 artists, writers and bookworms, into a single hardcover-bound piece of objets d'art.

Why do all greeting cards found in Room 2046 belong to the letterpress, screen-print or laser/dye cut variety? Because aside from witty concepts, gorgeous designs, and strong messaging, we love the feel and beauty of finished, crafted products. A letterpress card is no exception to other types of well-made, quality pieces that we carry in the shop. In addition to the precision and attention to detail involved in the process, a letterpress offers a tangible, physical impression to the printed image and lettering that digitally-printed materials fail to replicate.